Monday 26th November 2001
For immediate release
Press release # 011126-honda
Brighton designer creates Web site for Honda
Brighton-based Web designer Nigel Gordijk today announced the launch
of a new site he designed and produced for international vehicle
manufacturer Honda. The site is for Honda's All Terrain Vehicles
division and is aimed at the farming, construction and leisure industries.
Gordijk provided design and programming services on the site.
Gordijk said: "People visit Honda Web sites looking for information
about the vehicles they produce. The old version of the site made
it difficult to do that because of its complex navigation. Now I've
made it easier for users to get to the products' details.
"Honda is the world's market leader in the all terrain vehicles'
market. Part of the challenge was to create a site that reflects
the quality of Honda vehicles as well as their ease of use.
"I was extremely flattered that a company of Honda's size
and stature chose me to improve their online image."
He said: "This reflects the current trend for big-name clients
to use freelancers for their creative work, rather than a full-blown
design consultancy. The contractor more often than not works from
their home office so the client isn't paying for office space and
support that they never need.
"Because I do a lot of my freelance work through Aquent, I
can call on them to provide another freelancer to help out when
necessary."
The Honda ATV Web site - which consists of more than 70 pages -
took three weeks to design and produce at Gordijk's home-based office.
About Common Sense Design's Nigel Gordijk
Nigel Gordijk is an accomplished, independent Web consultant with over 19 years
of design industry experience. His client list includes BP, Royal Shakespeare
Company, Honda, Primus Telecommunications, and No 10 Downing Street (UK Prime
Minister). He has also designed sites for New Hamburg Firebirds, The New Hamburg Harry Potter Festival, Kitchener Waterloo Habilitation Services
and Waterloo florist, Lilies White.
Nigel is one of the co-founders of Creative
Latitude, a worldwide network of creative professionals that promotes ethical
business practices within the design industry.
